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About the Instructor
Danny Brassell, Ph.D.
 The son of a librarian, Dr. Danny Brassell grew up hating reading. Ironically, he is now considered to be “America’s Leading Reading Ambassador.” His website,, is one of the most popular book clubs online, as it provides “short books for busy people.” In 1996 he founded his own non-profit that more than doubled the number of books in his school district in less than three years, and he served as chairman of a non-profit that donated over 2 million books to students in under-resourced areas. Additionally, his popular TED talk “The Reading Makeover” has been called one of the "funniest and most memorable education speeches.”

 Danny is on a mission to bring joy back into education to combat the consequences of teacher and educational administrator burnout. For the past two decades he has served as an educational advisor to students ranging from preschoolers to rocket scientists. While he has held a variety of titles and worked with leaders from a variety of fields and disciplines, Danny has always considered himself first and foremost a teacher. 

 Affectionately known as “Jim Carrey with a Ph.D.,” Danny Brassell is a recognized authority on leadership development, reading, motivation and communication skills. He is the author of 15 books, including Bringing Joy Back into the Classroom, A Baker’s Dozen of Lessons Learned from the Teaching Trenches and Read, Lead & Succeed: 50 Simple Ways to Produce Extraordinary Results in Business and Life. Thousands, from small business owners to corporate executives – kindergarten teachers to parents, have enjoyed his energetic, interactive and informative presentations. He has spoken to over 2,500 different audiences worldwide, including over 100 across North America and Asia this past year.

  A powerful speaker, Danny captivates audiences from beginning to end as he shares incredible stories of extraordinary educators and how they impact student achievement. Drawing from his experiences as a teacher, administrator, student and parent, Danny inspires people to achieve greatness by stressing the importance of outstanding leadership at every level, beginning with themselves. His message that “education is valuable, but execution is priceless” epitomizes his commitment to having a positive impact on everyone we come in contact with.

“Never give people answers – you’re not doing them any favors,” Danny says. “Instead, teach people strategies.” Danny is committed to guiding audiences to realize the leadership greatness each of us possesses but too few demonstrate. “Our job is to make everyone around us feel important so that they may excel.”

He reminds participants to laugh at themselves while they focus on the serious business of helping students excel. Within his humorous and heartwarming stories, he delivers a message relevant to each of us. It is a message of hope, dedication and the never-say-never attitude required to achieve goals and dreams.
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